Last Updated on 4 weeks by Amiya Nandy
Ranbir kapoor expands his empire with arks: The waiting is over for fans of Bollywood superstar Ranbir Kapoor, as he recently launched his lifestyle designate ARKS. The grand launch event was facilitated in Mumbai ARKS promises to leap into new-height fashion and wellness industry.
What is ARKS?
ARKS is a premium lifestyle brand that offers a curated range of are apparel, accessories, skincare, and fitness essentials. With a vision to blend contemporary fashion with wellness, Kapoor aims to redefine modern-day lifestyle choices. The focus of the brand is on quality, comfort, style, and innovation making the label a one-stop destination for individuals who seek these qualities.
Image Credit: @arks
Ranbir Kapoor expands his empire with ARKS: The Grand Launch Event
Kapoor and his close companions in the film industry along with multiple industry stakeholders attended a star-studded dinner set in a luxurious venue in Bombay. The slashed invitees list guaranteed outstanding coverage and attention from paparazzi. Kaporr, known for his creative persona, presented the brands first collection, After party, to positive reviews.
Highlights From The Show:
Presentation of ARKS Collection: attendees were treated with ARKS operative line and looked over in astonishment as non branded luxurious casuals with versatile branded sports and formal attire cut open.
Eco Friendly Fashion: Kapoor placed heavy emphasis and introduced ARKS to sustainable eco-friendly fabrics and dyes that did not impact the environment, alongside cruelty free skin products.
Bollywood’s A-list stars such as Alia Bhatt, Karan Johar, and Vicky Kaushal attended the function to support Ranbir’s latest business venture.
ARKS also hosted the live fashion show, showcasing the newest trends and ARKS styles from the brand.
Kapoor’s Vision for ARKS
During the launch event, he spoke about his love for fashion and how it informs his brand, commenting on how he strives to combine style with a healthy lifestyle.
“ARKS is more than just a brand; it’s an extension of who I am. Since I love fashion, I have always wanted to build something that speaks to my generation. I want to people with ARKS to start caring and want to combine style and wellness.”
Products offered from ARKS.
The debut collection of the brand features:
Clothing: Men and women casuals, gym wear, and workwear.
Accessories: Designer bags, sunglasses, sneakers.
Skin Essentials: Organic skin products for men and women.
Fitness Accessories: Yoga mats and smart water bottles.
Purchasing ARKS online
You can now order ARKS on the brand’s official site and buy it in some premium retail shops throughout India. The brand aims to go internationally later on with the inclusion of online shopping for foreign customers.
The Future of ARKS
After the successful launch event, Kapoor teased the possibility of exclusive collaborations and internationally famous celebrity collections in the coming months. The brand will reportedly debut with a bang in India as well as in other parts of the world.
For further news regarding ARKS and the newest updates from Bollywood, visit our website.
Anusree is a passionate technology explorer who enjoys writing and design. These two parallel passions allow her to create engaging content that the team at Etechon has developed. Articles about new gadgets, tech news, and product reviews are her forte. Creative personality combined with computer literacy makes her outstanding in technology- she creates fun content and makes complex topics approachable, thus introducing everyone to the world of technology.
